Webinar - Social ROI: No Longer the Unicorn of E-Commerce
Everyone knows that trying to track down the ROI of social initiatives is difficult. Sure you can measure increasing numbers of “Fans” and “Tweets,” but ask 10 marketers what that is worth and you will likely get 10 different answers. Much like searching for a unicorn, many believe searching for true social ROI is impossible.
But things have changed. Today retailers like Teleflora, SKECHERS, Advance Auto Parts and thousands of others know that by linking social content and sharing directly to advanced business intelligence you can find the unicorn, by linking social activity to sales.
Join Danny Hsu, SEO and social analytics expert at PowerReviews to learn:
In this 45 minute webinar you will learn:
- How user generated content is proven to drive increases in sales
- How leading retailers are leveraging PowerReviews Social Measurement to link social activity directly to sales and traffic
- 3 social commerce tips to turn social activity into sales
Watch On Demand